Tag: products

  • Six Ways to Ensure Your Marketing Plan Drives Sales

    Six Ways to Ensure Your Marketing Plan Drives Sales

    “Love and marriage,” goes the old song: “…You can’t have one without the other.” This also holds true for sales and marketing. Even the best of sales staffs will struggle if not supported by a well-researched and carefully executed marketing plan. Here are six ways to ensure your marketing plan is likely to drive strong…

  • Big Data Strategies for Every Business

    Big Data Strategies for Every Business

    You’ve probably heard or read the term “big data” at least once in the past few years. Maybe your response was a sarcastic “big deal!” under the assumption that this high-tech concept applies only to large corporations. But this isn’t necessarily true. With so much software so widely available, companies of all sizes may be…